Product Features

Win customer confidence and rule the digital shelf with Amaze PXM’s best-in-class features and functionalities

Catalog Creation

  • Create catalogs manually, or accelerate the process by importing templates from rudimentary data stores in Excel files, flat files, XML, REST API call, etc.
  • Define and implement data standardization rules for uniformity of product data across catalogs
  • Get a bird’s-eye-view of multiple catalogs; edit and manage these catalogs with user-friendly modules

Taxonomy &

  • Build, edit and manage taxonomy hierarchies from scratch
  • Add nodes at any levels of the taxonomy tree; classify SKUs (items) to these nodes one-by-one, or in bulk
  • Edit nodes with ease; rename or move to different parts of the taxonomy tree with options to migrate/not migrate corresponding SKUs (items)
  • Delete nodes with options to delete SKUs (items) or migrate them to other nodes
  • Classify, bulk-classify, move and delete SKUs with the option to carry out bulk actions


  • Create attributes at the catalog level to specify data type, units of measurement (UOM), list of values (LOV) etc.
  • Edit attributes with renaming and modification options
  • Delete attributes
  • Create and maintain attribute groups
  • Define meta attributes to describe attribute ‘meaning’
  • Create and maintain attribute aliases (alternative synonyms for attribute names)


  • Define and manage schema to assign attributes to relevant categories
  • Create schema constraints (validation rules) to control attribution across categories
  • Define schema-specific units of measurement (UOM) and list of values (LOV)


  • Create SKUs manually, import from external sources, or leverage Amaze PXM’s Astro Knowledge Repository to auto-populate SKUs (items)
  • Manually populate attribute values or use external sources to update SKU attribute values
  • Validate SKU (item) content in real time
  • Cross list SKUs (items) across categories to ensure product availability in every relevant category

Family Building

  • Create product families with their own hierarchy and attribution
  • Add SKUs (items) to, or remove SKUs (items) from product families
  • Club products based on brand, characteristics, customer segmentation, pricing methods, promotional campaigns etc.

& Advanced Search

  • Basic search
    • Use customizable options to search for SKUs (items) leveraging direct and/or fuzzy search
    • Search with item IDs or product names
  • Advanced search
    • Use an explicit set of conditions for advanced search
    • Store custom search for future querying
    • Restore earlier version of search for performance and progress comparison


  • Standard reports and dashboards to overview:
    • Catalog health, multiple catalogs, fill rates, SKU data quality etc.
    • Single- and omni-channel performance, gap fill analysis etc.
    • Work performance, productivity reports etc.
  • Graphical and tabular representation of findings for advanced analytics and insights
  • Correlational analysis (Ex: product data quality vs. sales)
  • Review ‘what-if’ scenarios


  • Get a comprehensive view of possible errors in catalogs
  • Prioritize efforts, rectify errors based on criticality
  • Make bulk corrections
  • Populate the right set of attributes with smart recommendations


  • Define and manage tasks for different users and roles
  • Assign tasks to team members, view worker level and time-bound workload, set task priorities and approve/reject work that requires managerial approval
  • Pick-up tasks from ‘to-do’ lists, comment on tasks involving peers and managers, track time spent on tasks and follow pre-defined processe


  • Authentication: Implement two-factor authentication for Google accounts as well as Amaze-specific user names
  • Authorization: Implement role-based permission settings to add/edit/delete users and roles; assign one or more roles to users


  • Leverage inbuilt “connections” to various standard catalog interchange formats such as BMEcat, with support for multiple versions of ETIM and eClass

Asset Building

  • Build a master repository of digital assets
  • Create and maintain asset level attribution for asset definition
  • Activate and deactivate assets
  • Link and un-link digital assets to SKUs (items), and set preset dates for activation
  • Enrich assets using crop, resize, change aspect ratio and other functions

eCommerce PDP View

  • Create and customize product detail page (PDPs) templates
  • Visualize PDP from the customers’ point of view
  • eCommerce View for SKUs – see the SKUs the way it will be displayed in tiles similar to the view in an eCommerce site
  • Filters for eCommerce view - apply multiple filters using multiple attributes including SKU ID, SKU Title and Taxonomy Nodes
  • SKU Attribute Management for eCommerce View

Centralize the Product Data Lifecycle in Amaze

Create and edit product content on a single platform Read More

Intuitively finetune browse and search functions to enhance product content and product discovery on eCommerce sites Read More


View digital assets from the customer’s perspective and manage them effectively to boost buyer confidence Read More


Increase operational efficiency and introduce new products to the market at lightning speed Read More

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product experience with
Amaze PXM.

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