Amaze PXM is industry’s first intelligence powered native cloud software that gives businesses end-to-end control of their product data, experience design and digital assets. Amaze is a comprehensive software product which converges digital technologies such as product content creation, merchandising design, product attribution design, digital asset management, syndication and advanced intelligence into one product experience platform. With the tenets of rich product content, customer focused organization, data accuracy and completeness, and timely responsiveness to continual change in an intuitive application, Amaze PXM empowers businesses to drive customer loyalty, brand value and eCommerce revenue. Regardless of whether the company using Amaze is a manufacturer or a distributor/retailer of products, the business and operational challenges for product data management and syndication are similar in nature. Hence, Amaze PXM is equally apt and useful for all firms that manufacture, distribute or sell products.